Legal
How we collect and use your information
Last Updated: June 2026
Texas Lake Toys LLC ("we," "us," or "our") operates txlaketoys.com and provides personal watercraft rental services in the Dallas-Fort Worth area. This Privacy Policy explains how we collect, use, and protect your information when you visit our website or use our services.
We collect information you provide directly to us, including:
• Contact information — name, phone number, and email address when you submit our contact form or make a booking
• Rental information — name, date of birth, driver's license number, and emergency contact information collected on our rental agreements
• Communications — any messages or inquiries you send us via our contact form, email, or phone
When you visit our website, we automatically collect certain information through Google Analytics, including:
• Pages visited and time spent on each page
• General geographic location (city/region level)
• Device type and browser information
• How you arrived at our website (search engine, social media, direct link)
Google Analytics uses cookies to collect this data. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
We use the information we collect to:
• Process and fulfill your rental booking
• Respond to your inquiries and communicate with you
• Maintain rental records and legal documentation as required
• Improve our website and services
• Send booking confirmations and relevant service communications
We do not sell, rent, or share your personal information with third parties for their marketing purposes. We may share information in the following limited circumstances:
• Service providers — we use Square for booking and payment processing, which has its own privacy policy
• Legal requirements — we may disclose information if required by law or in response to valid legal process
• Safety — we may share information to protect the safety of our customers, employees, or the public
We retain rental agreements and related documents for a minimum of 10 years as required for business and legal purposes. Website analytics data is retained per Google Analytics default retention settings. Contact form submissions are retained as needed to respond to your inquiry.
You may contact us at any time to request access to, correction of, or deletion of personal information we hold about you. To make such a request, contact us at info@txlaketoys.com or (214) 586-0829.
Our website uses cookies solely through Google Analytics for website traffic analysis. We do not use cookies for advertising or tracking across other websites. You can control cookie settings through your browser settings.
Our services are intended for persons 16 years of age and older. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at info@txlaketoys.com.
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
If you have questions about this Privacy Policy, please contact us:
Texas Lake Toys LLC
Dallas, Texas
info@txlaketoys.com
(214) 586-0829